Focus on… Dynamic vs Static websites

Most businesses nowadays have a website – it’s an easy way of allowing existing and potential clients to see what they do and get in touch. However, few website’s are built with longevity in mind, meaning that content, images and menu’s get old and don’t attract visitors to continually visit the website for news and updates. When updates should be made, it is an extra expense for the business and something that takes longer and is more difficult than if it had been thought about during the initial development.

We always recommend a content management system when building new or refreshing existing websites for our clients. So, what’s the benefits?

• Everything is done online through an admin username and password – meaning it can be done from anywhere with a web connection and you don’t have to worry about connecting into servers or doing anything technical
• You don’t need to be a programmer to update the content. In fact, if you’re comfortable typing a document in Word, you’ll be more than able to update content in a cms
• It’s not just text that you can update – you can upload and edit images, video and audio to put straight on your website
• There is no cost for you to maintain the content on the website
• Fresh content encourages users to return to your website and keep up to date

There are literally hundreds of popular content management systems available, and they all differ slightly in features and interface. For example, some are better at handling regularly updated content such as a blog, while others are more concentrated towards content pages.

We have worked with some of the most popular systems and cherry pick the solution that best fits our client’s needs.

Take a look at some of the websites we’ve done recently:

• ITW websites (Expression Engine) (eg. www.itwplexus.co.uk)
• Macdet (Frog CMS) (www.macdet.co.uk)
• H1 Design (WordPress) (this site)
• David Findlay Architecture (Bespoke CMS we built in-house) (www.davidfindlayarchitecture.com)

To find out more about how a content management system could help you maintain your current website or to talk about developing a new website for your company, please don’t hesitate to get in touch.

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